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Zacron w/ rotating book, 1965
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Zacron & Jimmy Page, Pangbourne, 1970
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Zacron, 2000
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Zacron, Classic Rock Mag, Dec. 05, 2007
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Visual Creations (Led Zeppelin III)
Designing for the world's number one rock group focussed my analytical processes. Here was an opportunity to create, not 'sound packaging' but audio and visual art in a combined arena. When ears stopped eyes began. I had been working on a book entitled 'One Line and a Box'."
"Readers could ask questions about their interaction with the environment using an evolution of symbols as a key, and sequences of interactive images and colours to aid self-analysis. Images appeared through apertures, in rotating discs, some employed intersecting spirals, the kinetic effects were sensational!"
"I felt an immense responsibility to Led Zeppelin; it had to work for them. Having publicly questioned the relevance of traditional art formats, ironically I now had to use a pre-prescribed proscenium arch graphic shape - the square. Jimmy spoke of a vegetable chart that rotated; as I had worked on rotating images and kinetic boxes our joint vision had a meeting point."
"Some images synchronised with the faces of group members, while other apparently random elements were designed to work in combination with the experience as a whole. The cover, Led Zeppelin III, approaches graphic film-making in that it presents a visual event that cheats time allowing the observer to make changes in real time.
The cover of Led Zeppelin III, imbued with many cryptic messages, still provokes questions over 30 years after its conception."
Zacron
(from the May 2003 issue of Birmingham's 'City Living' magazine, reproduced by permission. To subscribe to 'City Living' call 00 44 (0)121 212 4141.)
Zacron is a multi-media artist, poet, writer and broadcaster; founder member of the Psychedelic Surrealist Movement in the Sixties and founder of 'The New Visionaries School' 1978.
The artist, who was born in Sutton, Surrey in 1943, studied at Studio 35 in Surbiton from 1957-1960 with Eric Clapton and members of the Yardbirds at Kingston College of Art. Zacron studied painting, drawing, design and etching; during this period he met Jimmy Page who later purchased important works. At the Royal Academy Schools between 1964 and 1967 He innovated graphic techniques that laid the foundation for the Led Zeppelin III Rock album cover in 1970.
Work locations included West End theatres, rock concerts, fairgrounds and ice rinks. Commissions included portraits, topographic studies of architecture and murals. Zacron lectured at a leading college of art from 1967-1970. Head-hunted by Led Zeppelin in 1970, he produced an innovatory cover for the group, polled amongst the world's top four in 2005.
In 1970 Zacron was called 'The King of Collage', Graphreaks (who worked for Atlantic Records amongst others) had said that the artist produced the best collage art since Kurt Schwitters.
Extensive fine art, graphics, photography, and copy-writing was carried out during this period for the music industry. The Media Centre was founded in 1979 to advise artists and art material manufacturers.
Illustrated art journalism for Graphic's World, Graphics, Creative Review and Artist's and Illustrator's Magazine transformed the studio into an art-media laboratory.
The word 'Zacronize' is used in publications to describe a process of total exploration. The artist toured art colleges throughout the country, depicting art as human ecology. Elaborate multi-projection techniques, audio innovations accompanied live performance.
Today, Zacron is widely regarded an ambassador for the arts, campaining for freedom in art education, supporting vital international charities and broadcasting with the BBC. In recent years extensive photography and drawing in Rome, Venice, Sardinia, Paris, London and Prague has enriched an archive, forming a basis for digital printmaking.
Today Lantern Studios houses, studios, workshops, gallery, an arts library, collection of art from around the world, an image and object d'art archive. Lantern Studios is involved with state-of-the-art print-making workshops that work for the Royal Collection, making print editions for artists that set the highest standards in the country for Archival Printmaking.
http://www.zacron.com/zacron-information.asp
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